ZONER: Software designed to enhance photos sometimes needs an upgrade of its own. After all, even a well-established name benefits from a facelift to attract new customers.
Vít Rýznar (Creative Director, Graphic Designer), Peter Gamboš (Motion Design), Radek Micheller (Web Design)
Capture the moment of new identity
Zoner, the Czech powerhouse behind photo editing, management, and archival software, has captured the hearts of millions worldwide. But even with 30 years of experience in the game, this seasoned player needed a fresh perspective to reach beyond their core audience. Time for us to steal the spotlight.The original brand visuals were as inconsistent as a poorly adjusted DSLR camera. Reaching undecided customers was therefore even more challenging. That's why a refresh of the current identity came into the picture.
